Lewis Chosen To Rebrand Kentucky Bourbon Trail

As the Agency of Record for the Kentucky Distillers’ Association, Lewis Communications of Mobile has rebranded the Kentucky Bourbon Trail’s brand and website. The launch of the rebrand coincides with the trail’s 25th anniversary. The association began with seven distilleries and now has 46 distilleries and attracted more than 2.5 million visitors last year. Lewis was chosen after a nationwide search. The company used data gathered by IQS Research and the association’s biennial economic impact report to conduct interviews with leadership and frontline employees. The project includes a new logo and merchandise, combining the association’s two trails (Kentucky Bourbon Trail and Kentucky Bourbon Trail Craft Tour) into one Bourbon Trail, a new website and a Build Your Own Bourbon trail. In addition, Lewis is hosting the first Worldwide Toast to Kentucky Bourbon on September 17. This is a virtual and social media event.

Read More

BBN-fallback

PRCA Mobile Project Benefits Feeding The Gulf Coast, Housing First

ALABAMA AEROSPACE & DEFENSE COUNCIL ESTABLISHED

Alabama Aerospace & Defense Council Established

Woods Named DRI Association...

Woods Named DRI Association Secretary-Treasurer

BALDWIN EMERGENCY PHYSICIANS STAFF NORTH BALDWIN INFIRMARY

Baldwin Eemergency Physicians Staff North Baldwin Infirmary

MMofA HOLIDAY MARKET, OPEN HOUSE ANNOUNCED

MMofA Holiday Market, Open House Announced

USA HEALTH LAUNCHES KIDNEY STONE CENTER

USA Health Launches Kidney Stone Center

BBN-fallback

Artists Market Coming To Orange Beach

METZGER NAMED CEO OF USA HEALTH PROVIDENCE HOSPITAL

Metzger Named CEO Of USA Health Providence Hospital

MOBILE INTERNATIONAL FESTIVAL IS THIS WEEKEND

Mobile International Festival Takes Place This Weekend

Subscribe to our weekly newsletter

Sign up here for free to get Bay Business News email newsletter every Friday.

By subscribing, you agree to our User Agreement and Privacy Policy & Cookie Statement.

Something went wrong. Please check your entries and try again.

Subscribe to our weekly newsletter

Sign up here for free to get Bay Business News email newsletter every Friday.

Please enter a valid email address.
Something went wrong. Please check your entries and try again.