UM Wins Numerous Marketing Awards
A comprehensive, multifaceted “Experience the Difference” marketing campaign coupled with an internal “Exceptional Hospitality” initiative earned the University of Mobile (UM) a grand prize award for exceptional achievement in public relations and development from the Baptist Communicators Association. The Arthur S. Davenport Award grand prize was among multiple honors earned by the university’s office for marketing and public relations at the 60th-annual Wilmer C. Fields Awards. The campaign and initiative also won first place for “Public Relations & Development – Communication and/or Marketing Strategy.” The university also earned honors in photography, videography and magazine divisions.
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